In 2010, Reebok signed a long-term commitment with CrossFit to headline the brand's renewed focus on Fitness and Training. Reebok is 100% committed to CrossFit, its athletes and community. Reebok has built a box at World Headquarters in Canton, MA for employees to fully experience the power of CrossFit and are working on a line of products specifically built by and for the needs of CrossFitters.
